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By Steve Horton ST. PAUL, MN The Charleston Regional Business Journal has selected iProduction to provide Internet publishing systems and services for the new online version of the publication. The new site is located at charlestonbusiness.com. Stephen M. Laliberte, president of iProduction, believes business journals are well positioned to profit from Internet publishing. Publications such as the Charleston Regional Business Journal deliver business content that is both broad and deep, he said. The big dailies often struggle to achieve that same level of value in their editorial. The Internet tends to amplify that advantage. Thats why subscribers are willing to pay for journal sites. The iProduction Internet Publishing System will provide charlestonbusiness.com with complete content management, site reporting, business data search and retrieval, and full e-commerce applications in addition to host services. Site visitors will be able to subscribe online and gain instant access to the online publication.
More About The Charleston Regional Business Journal The Charleston Regional Business Journal reaches more than 35,000 professionals with each issue. Nearly nine out of every ten Business Journal readers influence the purchase or lease of services, while eight in ten influence the purchase or lease of products. Sixty percent of Business Journal readers are members of a top management team, including chief executives. The Charleston Regional Business Journal is owned and operated by Setcom, Inc. of Charleston, South Carolina.
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