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iProduction will sponsor a content management seminar in association with American Business Media on Thursday, June 24, 2004, at the Marriott Marquis Hotel in New York City. The seminar will run from 8:30 a.m to noon EST.
The seminar is intended to provide useful insights and real-word experience in content management, a critical element for the success of business media organizations. Attendees will gain both a business and technology perspective into this rapidly evolving field.
The agenda will include topics such as content management strategies, definitions, features, risks, and costs of content management, vendor overviews, and content management case studies.
The seminar will be moderated by Malcolm Netburn, President of Netburn McGill. Speakers include Jane Aboyoun, CIO at Reed Business Information, Lloyd Batzler, Internet Editor at Post Newsweek Tech Media, Thomas Chaffee, President of Chaffee:Interactive, Tony Freeman, Executive VP of DeepBridge, Michael Lavitt, Senior Content Producer at Aviation Week, and David Newcorn, VP New Media at Summit Publishing.
Founded in 1906, American Business Media is the association for business-to-business information providers, including producers of print publications, websites, trade shows and other media. American Business Media has 229 member companies, representing over 3,000 print and electronic titles and more than 800 trade shows and events. They reach an audience of 100 million professionals and accounted for over $19 billion in industry revenues in 2003. More details about the conference can be found on the ABM Web site at www.americanbusinessmedia.com. |
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