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St. Paul, MN - June, 2006 – University Health Publishing has launched a new site, Johns Hopkins Health Alerts, using the iProduction Internet Publishing System. Johns Hopkins Health Alerts is a service of University Health Publishing that provides information and products for healthy living after 50. The site is located on the web at www.johnshopkinshealthalerts.com.

Johns Hopkins Health Alerts offers free, permission-based email newsletters on 16 different topics to website visitors. These Health Alert e-newsletters provide readers with timely health information from the doctors at renowned Johns Hopkins, as well as serve as part of University Health Publishing’s online marketing strategy by capturing email addresses of potential customers.

For the John Hopkins Health Alerts website, iProduction developed an innovative custom order flow management system, which provides A/B testing, order flow tracking, source tracking and scenario analysis. With this system, University Health Publishing can conduct advanced reporting for e-newsletter circulation management. This reporting allows them to measure how effective their media dollars are in achieving registrations to their email list.

More About Johns Hopkins Health Alerts

Johns Hopkins Health Alerts provides valuable free information on healthy living after 50 in an easy-to-read format. The goal of this interactive site is to help readers and editors communicate and share factual information and personal experiences in an open community forum. Visitors to the website can read free health alerts and special reports in 16 different topic areas, including arthritis, prostate disorders, heart health, high blood pressure, nutrition and weight control, and diabetes.

More About iProduction

iProduction is a privately held publishing software company headquartered in St. Paul, Minnesota. Publishing companies of all sizes rely on iProduction’s flagship product, the iPro IPS™, to manage online content, sell subscriptions, deploy e-newsletters, manage site advertising, search content archives, manage electronic commerce, create online directories and calendars, and much more. iProduction now employs over 20 technical and management professionals and will celebrate 12 years of successful operation during 2006. iProduction is located on the Web at www.iproduction.com.