News

Video Tutorials Now Available

June 10, 2014 - New video tutorials are available to help train new staff and assist existing staff. The videos are short and focus on specific tasks like creating an article, publishing an issue, and building a email segment. Read more

Inside Social Login at IProduction

February 10, 2014 - In a recent study conducted by EMedia Vitals and Folio, 400 digital publishers were asked to rate the importance of digital publishing features. The number one response was integration with social media. IProduction responded to this need and added “Social Connect” to its Audience Database Builder (IProADB). Read more

Do Not Track Legislation, May be a Good Thing for B2B Media

October 11, 2013 - California is set to enact new requirements for commercial website operators, affecting any commercial site, app or online service that any of California's 38 million residents visit. Chances are, with 12% of the US population represented, every US commercial site will be impacted. Read more

Using Order Forms in Editorial and Floaters to Increase E-newsletter Opt-in and Sales

Using Order Forms in Editorial and Floaters to Increase E-newsletter Opt-in and Sales

September 11, 2013 - This 4 minute video will show you how to increase your e-newsletter circulation and product sales using conversion architecture. You will see how using Order Forms In Editorial (OFIE) and floaters will increase your conversions. Read more

How to Add a Flux Capacitor to Your Digital Offerings

How to Add a Flux Capacitor to Your Digital Offerings

September 1, 2013 - The media industry is in turmoil. Once the darlings of investment bankers, media companies are struggling to slow the slide of print advertising revenue and find a way to increase digital and services revenues. Everyday another media company shutters a print edition or cuts the frequency or distribution. Worst of all many are now making severe cuts in editorial – their very life-blood. Read more